The commercial used people on the early times like Adam & Eve and the times during the dinosaurs era wherein they were hungry and suddenly there will be a shift to cindy's food. It's actually good because they relate the past to the present however the storytelling is not that effective because I have to watch it a couple of times before I could get the idea of having those crocodiles and Adam & Eve before the product was introduced.
Though technically, its given for a fact that the editing skill before are not as good as it was in today's time. The quality of the commercial and the voice used was not that clear and easy to understand. They try to put humor in the commercial, but i didn't find it effective. For me its seems so trying hard to put the humor in the story. And also they have lots of techniques to make it attractive but on the other hand makes it lesser attractive, because I do not know which is which. Which ideas do they want to portray.
However in terms of promoting the brand, it is actually good to be blatant in telling the audience its Cindy's bakery and restaurant. Because repetition gives a positioning in the minds of the customers. Yet I will suggest that they come up with a good story telling that is not too direct but will catch the attention of the audience.
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